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EAGLE VERSUS SNAKE (MARKETING IS WAR)- Competing with Giants

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  EAGLE VERSUS SNAKE (MARKETING IS WAR)- Competing with Giants “Marketing is war” sentiment is of course hyperbolic. This strategy concept is an approach to winning without fighting. In an analogy, it is like making deep and passionate love without sex. The difference is subjective , they can look and feel exactly the same and involve exactly the same acts  But love gives you supernatural powers, love that give you Bhakthi, love that gives illumination, and love again that leads to emancipation. By contrast sex is utilitarian-more objective experience. Just the same, marketing warfare is a deception. We are not fighting. It is subjective experience-Winning. Eagles that attack snakes are common in stories around the world, from Greece to India, Iran, China and Mexico. The Mexican flag shows an eagle clutching a snake as a symbol of the founding of the Aztec Civilization Don’t fight the competitor in his comfort zone; change the battle field like an eagle. The Eagle picks up the snake in
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NO STRESS – UPANISHAD VS BRAIN SCIENCE

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  NO STRESS – UPANISHAD VS BRAIN SCIENCE The Human Brain is Maltifarious. Our Brain is hardwired for ” Fight-or-Flight response “. It is not designed at to explore on your present happiness. It is programmed to look in to future happiness, future protection-This is actually for our safety-protection. But the downside is, the same fight-or-flight response is also the cause of anxiety, depression, catastrophizing thinking ,rumination, polarized thinking etc. People with severe depression need to be seen by a psychiatrist and the most common initial treatment will be SNRIs ( Serotonin-norepinephrine reuptake inhibitors) or SSRIs( Selective serotonin reuptake inhibitors).The brain and the gastrointestinal (GI) system are inseperable bedfellows. So depressed people are more likely to have tummy problems as well. If you are under SNRIs or SSDRIs don’t continue it for more than 1 or 2 year, because it is not good for your health 4 or 5 years down the road. Ask your doctor to withdraw medicine
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CHOOSE TO BE GREAT INSTEAD OF BIG ( GRASS VS BIG TREE)

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  CHOOSE TO BE GREAT INSTEAD OF BIG ( GRASS VS BIG TREE)- If you are weak, be unique and different in your weakness A weak person can never, never ever, never ever never lay a finger on with a strong person. Equals and Equals only congregate. Have you ever seen a rich girl married to a boy from abject poverty family. No. ( even if there is, it will be only finger numbered). So if any one is weaker or smaller firm, he/she could not lay a hand on with stronger or big giant So if you are a small manufacturer /seller how are you going to outlive with giant multinational corporations ? Depressed? There is an analogy in Upanishad: If your life is like a Grass, take “Chaitanya ( ie Vibe) in being Grass. Because grass is also made up of atman ( consciousness) , the same -entire universe is made up of. Do not compare Grass with Big Tree. Both of them cannot flee ( grass and big tree). But there is a uniqueness for Grass and is different from a Big Tree. Do you know what it is ? Big trees are mo
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SATURN ASPECTS SUN

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  SATURN ASPECTS SUN – EFFECTS IN HUMAN LIFE Saturn aspecting Sun : Usually it is said to be bad when considering at one;s father’s health/longevity etc. But when we talk about Administration powers,regretably I’m not able to say Saturn Sun aspect is totally futile and bad. If Saturn is in Jupiter’s sign and aspecting Sun, it will bestow the native administration abilities. If such a Saturn also becomes a Rajayogakaraka ( lord of Kendra and lord of Trikona) then it become icing on cake. Yogakaraka Saturn will be only helping Rajyakaraka Sun to obtain very high position in government administration. But one condition remember that : Saturn must aspect only the Sun. It should not look at other planets such as Mars etc. Case study 1 : In the case of Hilter’s horocope, Saturn aspects Sun. This conferred him immense power and to become leader of Nazi party and to rule germany 1933 to 1945. But Saturn was also aspecting Mars in this horoscope. This indicates final fall of Hitler was inevitab
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CONSISTENCY

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  https://vimeo.com/737344097 When it comes to consistency we should walk the walk. Talk the Talk is easier. Actions speak louder than words. Consistency requires hard work and dedication. Likingness towards a thing or to a person comes naturally and easily and that’s part of what’s so great about it. Think of it as honey moon phase, once the honey moon phase is over consistency is the key. Putting words on paper is hardwork, no immediate fun. But it will help you in the long run. Your thinking becomes more clear, something you can use it in your personal brand,sales marketing ,public speaking etc. Chatting in social media is enjoying. This can make you happy right now, but it is not making you necessarily better down the road. Think of a Cake. Excessive use of social media is like “FROSTING” and your hard work (consistency) is the “BREAD”. The frosting can be too sweet or melt so it is okay, if it is not there.It just gives the cake a nice look. 2 coffee each day with your CEO or frie
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NEURO MARKETING – PRICE https://vimeo.com/732366334 The tendency to perceive price difference between the products is not just depending on the amount of money spend or saved, but also depends on the amount of money spend or saved relative to the price of the purchase. If you are in a shopping mall to buy a coir door mat in your home /office, and price of the item ranged from $2 to $4 you would think that $4 item cost ” A LOT MORE” than $2 item. But now imagine you were comparing two mobile phones, one that cost $996 and one that cost $999, probabaly you would think that the cost of the two mobile phones was ” ABOUT THE SAME” eventhough buying cheaper one would still save you $3 Final Verdict: Go for high value product or selling high value service.Choice is yours. You can generate $10,000 sales revenue by Selling $4 priced item to 2500 customers OR Selling $1000 priced item to 10 customers OR Selling $10,000 priced item to just single 1 customer
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NEUROMARKETING

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NEUROMARKETING
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